In the last period, there has been a series of publicity initiatives with a focus on Skopelos by important UK media. At the same time, promotion initiatives by the Municipality and Tourism Committee are continuous with a focus on contacts with respected tourism journalists, international media and organizations such as GNTO.
The most recent international achievement (https://www.telegraph.co.uk/travel/lists/most-popular-islands-greece-best-quiet-alternatives-2022/) is the new article by the Daily Telegraph, which has an audience of millions of readers, and includes Skopelos in the list of Greece’s quiet alternative island destinations for quality vacation. Previously, as a result of a press trip organized by the Tourism Committee, a dedicated article was published about the island by the established UK media Reader’s Digest. This article highlighted the Mamma Mia theme tours, the incredible beaches, new cycling routes, local hospitality and quality services on the island.